#104: Marcus Cauchi – How Sales Management Reduces Customer Churn Rate 

September 27, 2021
Scale Your Sales Podcast Marcus Cauchi

My next guest of Scale Your Sales Podcast is Marcus Cauchi. He is a chairman board director and fractional chief revenue officer to technology scale-ups in the 10 to 50 million range, an author, and host of inquisitor podcast. Welcome to scale your sales podcast Marcus Cauchi

00:00 Sales Management Increases Customer Churn Rate

4:12 Why it’s Essential to Improve your Investors’ Loyalty

7:29 No Sales Growth when Recruitment is Treated as a Numbers Game.

10:20 Coaching is the Superpower; the Problem is most Sales Managers don’t know How to do it.

14:02 Why Ensure Salespeople are always Engaging with Customers.

17:26 50-60% of Sales Jobs will Disappear.

22:22 A Diverse Sales Teams give more Creative Solutions that Help Customers.

27:00 End


Twitter: The_Inquisitor

Check out podcast: theinquisitor

Janice B Gordon, the awarding-winning Customer Growth Expert and founder of Scale Your Sales, listed 25 of the Top 100 Global Business Influencers in 2017. Janice helps companies around the world adopt the Scale Your Sales framework to develop their leading-edge capabilities in securing, maintaining, and growing their most valued customer relationships for long-term value and partnership.  

Book Janice to speak virtually at your next event https://janicebgordon.com  

LinkedIn: https://www.linkedin.com/in/janice-b-gordon-customer-growth-expert  

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Scale Your Sales Podcast: http://scaleyoursales.libsyn.com  

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Scale Your Sales Podcast Marcus Cauchi
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Scale Your Sales Janice B Gordon

We work with Chief Revenue officers, Sales Leaders, and SaaS Founders identify their best-paying customers, retain more of them, and modernise for a customer and buyer-centric relationship.

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