#163: LJ Harries – Using Behavioural Science To Influence Customer

November 15, 2022

In this week’s episode of the Scale Your Sales podcast, my next guest, LJ Harries, a marketer turned sales leader and through her company, EQ sales use Behavioral Science as a tool to influence and inspire buyers and salespeople.


LJ Harries helps businesses improve their overall sales operation. She addresses the problem and provides a sustainable solution to it.


Welcome to Scale Your Sales Podcast LJ Harries.




00:00 – Using Behavioural Science to Influence Customer


04:00 – Understanding behaviour because Sales is an interpersonal service and relationship


09:10 – Is the industry customer-centric?


12:20 – The problem with sales…


13:58 – The EQ Sales process of helping a company sales improve


15:10 – Culture of Independence


17:10 – Practical strategy that will enable salespeople to build the buyer engagement


22:00 – Becoming a Sales Leader




Janice B Gordon is the award-winning Customer Growth Expert and founder of Scale Your Sales Framework. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth through customer experience and sales.


Book Janice to speak virtually at your next event https://janicebgordon.com


LinkedIn: https://www.linkedin.com/in/janice-b-gordon


Twitter: https://twitter.com/JaniceBGordon


Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast


More on the blog https://scaleyoursales.co.uk/blog


Instagram: https://www.instagram.com/janicebgordon


Facebook: https://www.facebook.com/ScaleYourSalesJBG

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We work with Chief Revenue officers, Sales Leaders, and SaaS Founders identify their best-paying customers, retain more of them, and modernise for a customer and buyer-centric relationship.

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