#173: Jen Allen – Change or Adaptation is a Must.

January 23, 2023

In this week’s episode of the Scale Your Sales Podcast, My guest is Jen Allen. She is the Community Growth at Lavender and Co-Founder of Social Social.

Jen Allen was the Chief Evangelist of Challenger Inc for four years. The company behind the best-selling books The Challenger Sales and The Challenger Customer.

Jen Allen also hosted the weekly podcast, Winning the Challenger Sale. Where they discuss approachable recommendations to break down the Theory of Challenger, The Podcast helps people refresh their selling skills and learn new sales strategies.

Janice B Gordon and Jen Allen discuss:




01:15 – Post-Pandemic: Adaptation of Companies in Changes Regarding Sales 


04:07 – Redirection of No Decisions and Status Quo Buyers’ Mind 


07:53 – Advice for Salespeople Who Can’t Get Out of the Hole 


11:20 – The “Buyer” That Does Not Initiate 


13:12 – Strategies That Enable Potential Clients to Buy 


15:54 – Jen Allen’s Vision in Diversity 


26:32 – Utopia for Sales Industry in 3-5 Years 



Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth through customer experience and sales.

Book Janice to speak virtually at your next event https://janicebgordon.com

LinkedIn: https://www.linkedin.com/in/janice-b-gordon  

Twitter: https://twitter.com/JaniceBGordon

Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

More on the blog https://scaleyoursales.co.uk/blog

Instagram: https://www.instagram.com/janicebgordon 

Facebook: https://www.facebook.com/ScaleYourSalesJBG

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Scale Your Sales Janice B Gordon

We work with Chief Revenue officers, Sales Leaders, and SaaS Founders identify their best-paying customers, retain more of them, and modernise for a customer and buyer-centric relationship.

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