Scale Your Sales Framework
SCALE
First, build and operationalise revenue gaining capacity with data- informed competency sales efficiency process SCALE.
Retention
Second, uncover value both internal and external, making it your competitive advantage and reason for customer success.
Productivity
Third, expansion of most productive business assets, key customers & accounts. Personalise the promise, mutual action growth to elevate partnership.
Flexible Group Training Program
Scale Your Sales Framework is a flexible group training program delivered using interactive resources including voice, video, polls, Q&A, polls, chat, breakouts, gamification, face to face, hybrid and online to enhance engagement and adoption.Â
87% of new skills are lost within the first month of training. We will reinforce new skills and support new behaviours in the essential follow-up program. Note: we use the Kirkpatrick’s Four-Level Training Evaluation Model to analysing training effectiveness.
The Most Effective Growth Strategy Right Now
80% of B2B buyers surveyed, customer experience as the top reason why they remained with a specific provider over another. (Sirius)
The 80/20 correlation is a core component of the Scale Your Sales Productivity Framework. Customer experience is essential for customer growth, retention and advocacy and is a key influencer over price and product. Now, B2B deals are secured by creating exceptional buyer experiences, and much of this is online.
45% of the B2B customers said they are not getting the value they were promised, and 42% indicated leaving the supplier, while 61 % were not willing to recommend the providers. (Sirius)
The Scale Your Sales Retention Framework helps to close the gap between supplier and customers perception of experience while decreasing churn and increasing customer lifetime value. What is This requiring a customer-centric outcome-focused sales operation and enterprise.
EY referred to the "consumerisation" of B2B buying, hence making customers increasingly elusive.
To remain relevant, sales professionals must become as digital coherent as their buyers and key customers and matching the end-to-end customer experience that the buyer experiences in their personal life. The Scale Your Sales Attraction Framework is the mechanism.