Our Values
We EMPATHISE with your situation and commit to your success.
We bring ENERGY to creating solutions that work for you.
We commit to EXECUTE on our promise to get the results.
Our Difference

We focus on helping you SCALE your customer opportunities by evaluating and closing the gaps in your people, process, and profits.


Scale Your Sales helps you understand what your buyers want and helps you to create the best sales environment to deliver excellent customer experiences that will retain and build your strategic relationships and sales revenues.

Our role is as your guide, your role is to guide your key customers to achieve their best outcomes.

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Is evaluating and closing the gaps to productively retain the best, grow and expand profitably.


Is aligning with your key customers and buyers, and growing them into sustainable profitable partnerships.


Is the relationship with customers and the sales ecosystem dedicated to providing customer value and business outcomes.

Our Founder

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Janice B Gordon, known as the Customer Growth Expert, uses her 20+ years business and sales leadership experience to unleash hidden potential and accelerate growth by investing in customer relationships. 

She is author of Business Evolution: Creating Growth in a Rapidly Changing World and a multi-award-winning entrepreneur and keynote speaker with features in The Sunday Times and Forbes.

Janice has over 8 years of academic research, 30 years in business, created 100’s of happy customers, 100,000 inspired audiences and 400,000 insightful words published.

She is a Visiting Fellow at Cranfield School of Management. Janice develops and delivers bespoke consultancy and education in key account management, customer experience and social selling. Her work with accelerator programmes funded by the World Bank includes investor-ready sales programs and founder coaching and mentoring. Working with Janice, one company increased their revenue by as much as $6 million, in less than one year, using some of these strategies.

Scale Your Sales Janice B Gordon

Our Associates

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Our Accolades

2024: RevTech Strategist Awarded by Signal

2024:  Top 100 Female B2B SaaS Pipeline Pioneers by SalesIntel.io 

2021: Recommended by LinkedIn Sales 15 Innovating Sales Influencers to Follow

2020: Top 50 Global Thought Leaders and Influencers on Customer Experience

2020: 150 Women B2B Thought Leader to Follow listing by Thinker 360

2020: Tide Business 20 female UK entrepreneurs to watch

2020: Listed 4th on the Top #SalesGuru

2018: Professional Speaking Association Regional PSA President of the Year.

2017: Sage Top 100 Global Business Influencer, influencer marketing specialists Onalytica and OST Marketing.