Category Archives for "Trusted Advisors"

Mar 26

3 Environmental Analysis Tools to Scale Your Sales

By Janice B Gordon | Sales Motivation , Scale Your Sales , Trusted Advisors

Scale You Sales Environmental Scanning 3

Sellers certainly, do not deeply research the macro and micro-environment to understand the drivers impacting the competitive customer environment, so they end up making too many assumptions of what is going on in the customers’ world. I find many sellers do not do nearly enough research on the individual buyers, decision-makers and influencers that they […]

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Aug 13

8 Proven Social Sales Strategies to Attract Your B2B Buyers and Scale Your Sales

By Janice B Gordon | Sales Motivation , Social Selling , Trusted Advisors

Win-Win with Scale Your Sales - Janice B Gordon

The Military enters new markets first on social before they step foot on the ground (my source is Timothy Hughes). Do you think your first point of contact with an unfamiliar connection should be through social engagement? If the Special Air Service (SAS) is engaging on LinkedIn, so should you be? Companies are now tendering […]

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May 03

The Truth About The 5 Things You Are Required To Do As A Sales Professional?

By Janice B Gordon | B2B Sales , Trusted Advisors

All Change For Sales Professional

  I read the words of Jeff Molander “The truth is, there has been no revolution in how buyers buy. Everything has not changed. The problem for most sellers is believing they must re-learn—re-invent how they sell. But there is no revolution. Instead, adapting effective sales and direct response marketing techniques to an “always on” digital world.” […]

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