Category Archives for "Social Selling"

Oct 24

How Emotionally Connected B2B Relationships Increase Sales and Profits

By Janice B Gordon | Social Relationships , Social Selling

Emotional Strength of the Relationship - Janice B Gordon

The strength of the relationships with your most valued customers enables you to predict and to sustain the performance of your business. Statistics from Gartner Group reveal that 80% of a company’s future revenue will come from just 20% of its existing customers. Customer retention costs are much lower than acquisition costs and retaining customers […]

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Aug 13

8 Proven Social Sales Strategies to Attract Your B2B Buyers and Scale Your Sales

By Janice B Gordon | Sales Motivation , Social Selling , Trusted Advisors

Win-Win with Scale Your Sales - Janice B Gordon

The Military enters new markets first on social before they step foot on the ground (my source is Timothy Hughes). Do you think your first point of contact with an unfamiliar connection should be through social engagement? If the Special Air Service (SAS) is engaging on LinkedIn, so should you be? Companies are now tendering […]

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Feb 13

Build Your Professional Relationships into Social Strategic Partnerships

By Janice B Gordon | B2B Sales , Social Relationships , Social Selling

Scale Your Sales Blog

The world has evolved; created by challenges in the global economic environment and the advances in technology. Sales leaders must now overcome three pressing problems: Unmotivated sales reps. Under-performance of sales teams. Lack of access to decision-makers. The Reasons Why B2B Sales Must Adapt 90% of decision-makers will not answer cold contacts, but 80% of […]

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